Marketing Communication Executive - Performance Marketing Specialist

Join PT Guna Prakasa Utama as a Marketing Communication Executive and drive impactful, data-driven performance marketing campaigns in the heart of Jakarta Selatan. This contract role offers the flexibility to work on dynamic projects while contributing to the success of our growing business. Our company, a trusted name in the industry, is committed to innovation and excellence, providing you with the perfect platform to grow your career.

As a Marketing Communication Executive, you will be at the forefront of creating and executing performance marketing strategies. You'll work closely with our team to develop and implement campaigns that drive measurable results. This role is perfect for someone who thrives in a fast-paced environment and is passionate about leveraging data to inform marketing decisions.

📋 Tanggung Jawab Pekerjaan

• Develop and execute performance marketing campaigns using tools like Google Ads, Facebook Ads Manager, and LinkedIn Ads.
• Analyze campaign data to optimize performance and improve ROI.
• Create and manage ad creatives, landing pages, and email campaigns.
• Monitor and report on campaign performance, providing insights and recommendations to the marketing team.
• Collaborate with cross-functional teams to ensure campaigns align with overall business goals.
• Stay updated with industry trends and best practices in performance marketing.
• Conduct A/B testing to improve campaign effectiveness.
• Assist in the development of marketing strategies and plans.

🎓 Kualifikasi & Syarat

• Bachelor's degree in Marketing, Communications, Business, or related field.
• 2-4 years of experience in performance marketing or related roles.
• Proven track record of successful performance marketing campaigns.
• Strong analytical skills with proficiency in tools like Google Analytics, Google Data Studio, and Excel.
• Certification in Google Ads or Facebook Blueprint is a plus.
• Excellent communication and project management skills.
• Ability to work in a fast-paced environment and meet tight deadlines.
• Strong understanding of digital marketing principles and trends.

🛠️ Keahlian

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